By Brad Beckstrom
When you start a creative endeavor, secrets begin to reveal themselves. The secrets may be things you had heard about but had not experienced. They may be things that others in your field know, but you’re just beginning to discover.
You can be well read, attend conferences, work in the industry, stand over other’s shoulders and give direction, but the secrets won’t reveal themselves until you begin. Until you begin hands on practice of your craft daily.
We are all creative, but that creativity often lies dormant until we tap into our creative broadband. This creative broadband is not just important to artists, it’s equally essential for a professional athlete or a standup comedian. Here’s how Jerry Seinfeld put it speaking about professional athletes:
“I read an article a few years ago that said when you practice a sport a lot, you literally become a broadband: the nerve pathway in your brain contains a lot more information. As soon as you stop practicing, the pathway begins shrinking back down. Reading that changed my life. I used to wonder, Why am I doing these sets, getting on a stage? Don’t I know how to do this already? The answer is no. You must keep doing it. The broadband starts to narrow the moment you stop.”
Jerry Seinfeld still does stand-up in small comedy clubs around New Jersey and New York. He’s constantly working on new material, testing it out with small audiences. He’s creating content on YouTube, getting feedback from larger audiences. He doesn’t need to do this but he knows he has to. He has to keep banging away at the core elements of his craft, combining them and connecting the dots. Finding out what works, no different from a young comedian just beginning to refine his act.
The cool thing about this is, regardless of your level of success as a musician, comedian, major-league pitcher we are all in the same boat with Jerry. If we stop, assume we’ve risen above the small, the less significant or less important, we fail. [Read more…] about Tapping into your creative broadband.